Rossi, Dario
Rossi, Dario
DIPARTIMENTO DI IMPRESA E MANAGEMENT
A picture says more than a thousand words: Using consumer neuroscience to study Instagram users' responses to influencer advertising
2022 Pozharliev, Rumen Ivaylov; De Angelis, Matteo; Rossi, Dario
A video-based technique for heart rate and eye blinks rate estimation: A potential solution for telemonitoring and remote healthcare
2021 Ronca, V.; Giorgi, A.; Rossi, Dario; Di Florio, A.; Di Flumeri, G.; Aricò, P.; Sciaraffa, N.; Vozzi, A.; Tamborra, L.; Simonetti, I.; Borghini, G.
Anxious Attachment Style and Consumer Physiological Emotional Responses to Human–Robot Service Interactions
2021 Pozharliev, Rumen Ivaylov; Rossi, Dario; De Angelis, Matteo
Attachment styles moderate customer responses to frontline service robots: Evidence from affective, attitudinal, and behavioral measures
2021 Pozharliev, Rumen Ivaylov; De Angelis, Matteo; Rossi, Dario; Romani, Simona; Verbeke, Willem; Cherubino, Patrizia
Augmented Reality Makes Me Feel So Excited: Evidence from Physiological and Self-Reported Measures
2020 Pozharliev, Rumen Ivaylov; De Angelis, Matteo; Rossi, Dario
Consumers’ Self-Reported and Brain Responses to Advertising Post on Instagram: The effect of Number of Followers and Argument Quality
2022 Pozharliev, Rumen Ivaylov; Rossi, Dario; De Angelis, Matteo
Contactless Physiological Assessment of Mental Workload During Teleworking-like Task
2020 Ronca, V.; Rossi, Dario; Di Florio, A.; Di Flumeri, G.; Arico, P.; Sciaraffa, N.; Vozzi, A.; Babiloni, F.; Borghini, G.
Forefront users’ experience evaluation by employing together virtual reality and electroencephalography: A case study on cognitive effects of scents
2021 Mancini, M.; Cherubino, P.; Cartocci, G.; Martinez, A.; Borghini, G.; Guastamacchia, E.; Flumeri, G. D.; Rossi, Dario; Modica, E.; Menicocci, S.; Lupo, V.; Trettel, A.; Babiloni, F.
I might try it: Marketing actions to reduce consumer disgust toward insect-based food
2023 Pozharliev, Rumen Ivaylov; De Angelis, Matteo; Rossi, Dario; Bagozzi, Richard; Amatulli, Cesare
I Prefer Robots: Using Interpersonal Attachments Styles and Consumer Neuroscience to Better Understand Customer Experiences in Human-Robot Interaction
2019 Pozharliev, Rumen Ivaylov; Romani, Simona; Rossi, Dario; Verbeke, Willem; Cherubino, Patrizia
Message framing, non-conscious perception and effectiveness in non-profit advertising. Contribution by neuromarketing research
2022 Martinez-Levy, Ana C.; Rossi, Dario; Cartocci, Giulia; Mancini, Marco; Di Flumeri, Gianluca; Trettel, Arianna; Babiloni, Fabio; Cherubino, Patrizia
Neurodante: Poetry mentally engages more experts but moves more non-experts, and for both the cerebral approach tendency goes hand in hand with the cerebral effort
2021 Cartocci, G.; Rossi, Dario; Modica, E.; Maglione, A. G.; Martinez Levy, A. C.; Cherubino, P.; Canettieri, P.; Combi, M.; Rea, R.; Gatti, L.; Babiloni, F.
Neurophysiological responses to different product experiences
2018 Modica, E.; Cartocci, G.; Rossi, Dario; Martinez Levy, A. C.; Cherubino, P.; Maglione, A. G.; Di Flumeri, G.; Mancini, M.; Montanari, M.; Perrotta, D.; Di Feo, P.; Vozzi, A.; Ronca, V.; Arico, P.; Babiloni, F.
Smoke signals: A study of the neurophysiological reaction of smokers and non-smokers to smoking cues inserted into antismoking public service announcements
2021 Inguscio, Bianca M S; Cartocci, Giulia; Modica, Enrica; Rossi, Dario; Martinez-Levy, Ana C; Cherubino, Patrizia; Tamborra, Luca; Babiloni, Fabio
The effect of augmented reality versus traditional advertising: a comparison between neurophysiological and self-reported measures
2022 Pozharliev, Rumen Ivaylov; De Angelis, Matteo; Rossi, Dario
The effect of number of followers and argument quality on online users’ automatic responses to Instagram advertising post
2021 Pozharliev, Rumen Ivaylov; De Angelis, Matteo; Rossi, Dario; Gazcek, Piotr
Wearable technologies for mental workload, stress, and emotional state assessment during working‐like tasks: A comparison with laboratory technologies
2021 Giorgi, A.; Ronca, V.; Vozzi, A.; Sciaraffa, N.; Di Florio, A.; Tamborra, L.; Simonetti, I.; Arico, P.; Di Flumeri, G.; Rossi, Dario; Borghini, G.