Lefkeli, Deniz
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AI-Driven Branding
In corso di stampa Lefkeli, Deniz; Gürhan-Canli, Zeynep
An Exploration of Consumer Experiences in the Age of Artificial Intelligence: Perception of Being Observed
2023 Lefkeli, Deniz
Being observed in the digital era: Conceptualization and scale development of the perception of being observed
2022 Lefkeli, Deniz; Tulan, Dilan; Gürhan-Canli, Zeynep
Competing with or against cozmo, the robot: Influence of interaction context and outcome on mind perception
2021 Lefkeli, Deniz; Ozbay, Yagmur; Gürhan-Canli, Zeynep; Eskenazi, Terry
Consumers’ Compliance with the Privacy Notices: A Decision Difficulty Account
2024 Lefkeli, Deniz; Gürhan-Canli, Zeynep
Cui Bono?: Exploring Consumers’ Responses towards Privacy Notices
2022 Lefkeli, Deniz; Gürhan-Canli, Zeynep
How Shall I Pay? Having Multiple Payment Options Increases Purchase Likelihood
2023 Lefkeli, Deniz; Gurdamar-Okutur, Nazli
How Shall I Pay? Salience of Payment Options Increases Purchase Likelihood
2024 Lefkeli, Deniz; Gurdamar-Okutur, Nazli
Quid Pro Quo: The Salience of Data Collection by Companies Decreases Customer Engagement
2023 Lefkeli, Deniz; Gurhan-Canli, Zeynep; Hurriyetoglu, Ali
Sharing information with AI (versus a human) impairs brand trust: The role of audience size inferences and sense of exploitation
2024 Lefkeli, Deniz; Karataş, Mustafa; Gürhan-Canli, Zeynep
To neglect or to consider? Opportunity cost consideration during product sampling can accelerate satiation
2023 Bilgin, Baler; Lefkeli, Deniz
Trust Us, We Use Ai: Disclosing Information to Ai Decreases Consumers’ Trust in Brands
2021 Lefkeli, Deniz; Yilmaz, Begum; Gürhan-Canli, Zeynep
“So, Here is the Thing”: Narrative Conversational Agents Create a Knowledge Gap
2024 Aka, Ada; Lefkeli, Deniz; Pikal, Konstantin