Farace, Stefania

Farace, Stefania  

GRADUATE SCHOOL  

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Titolo Data di pubblicazione Autore(i) File
Brand Narratives in Social Media: Implications for Consumer Sharing 2020 Farace, Stefania; Villarroel Ordenes, Francisco Javier; Grewal, Dhruv; De Ruyter, Ko
Implications of Service Provider Flexibility on Attitudinal Loyalty 2022 Villarroel Ordenes, Francisco Javier; Farace, Stefania; Humberset Holmøy, Nadine
Striking Visual Salience in Social Media Brand Posts: Implications for Consumer Sharing 2022 Farace, Stefania; Villarroel Ordenes, Francisco Javier; Grewal, Dhruv; de Ruyter, Ko
The Effect of Image Content and Text Similarity on Brand Narratives Sharing 2020 Farace, Stefania; Villarroel Ordenes, Francisco Javier; Grewal, Dhruv; De Ruyter, Ko
The Effect of Multimodal Compositions in Social Media Brand Posts on Purchase Intentions 2022 Farace, Stefania; Villarroel Ordenes, Francisco Javier