Sfoglia per Autore
Whatif the Face of the Firm is a narcissist CEO? Corporate Reputation and Firm Performance
2018 Adiguzel, Feray; Turner, Karynne; Jatinder, Sithu
Images of successful and attractive endorsers and Advertising effectiveness
2018 Adiguzel, Feray; Donato, Carmela
Comparing Advertising Effectiveness: Successful versus Attractive Male Spokesperson
2018 Adiguzel, Feray; Donato, Carmela
Design similarity as a tool for sustainable new luxury product adoption: The role of luxury brand knowledge and product ephemerality
2018 Adiguzel, Feray; De Angelis, Matteo; Amatulli, Cesare
Identifying Non-adopter Consumer Segments: An Empirical Study on Earthquake Insurance Adoption in Turkey
2018 Adiguzel, Feray
Shopping enjoyment to the extreme: Hedonic shopping motivations and compulsive buying in developed and emerging markets
2018 Horvath, Csilla; Adiguzel, Feray
Does advertising appeal type make a difference? A new sustainable fashion product by a luxury and mainstream brand
2020 Adiguzel, Feray
Do sustainability labels make us more negligent? Rebound and Moral Licensing Effects in the Clothing Industry
2020 Adiguzel, Feray; Linkowski, Carolina; Olson, Erik
Sustainability for Luxury Brands: Upcycle versus Recycle Products
2020 Adiguzel, Feray; Donato, Carmela
I like you, but only if not too successful: male spokespersons effectiveness
2020 Adiguzel, Feray; Donato, Carmela
Proud to be sustainable: Upcycled versus recycled luxury products
2021 Adiguzel, Feray; Donato, Carmela
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