Sfoglia per Autore Farace, Stefania
Mostrati risultati da 1 a 5 di 5
Brand Narratives in Social Media: Implications for Consumer Sharing
2020 Farace, Stefania; Villarroel Ordenes, Francisco Javier; Grewal, Dhruv; De Ruyter, Ko
The Effect of Image Content and Text Similarity on Brand Narratives Sharing
2020 Farace, Stefania; Villarroel Ordenes, Francisco Javier; Grewal, Dhruv; De Ruyter, Ko
Implications of Service Provider Flexibility on Attitudinal Loyalty
2022 Villarroel Ordenes, Francisco Javier; Farace, Stefania; Humberset Holmøy, Nadine
Striking Visual Salience in Social Media Brand Posts: Implications for Consumer Sharing
2022 Farace, Stefania; Villarroel Ordenes, Francisco Javier; Grewal, Dhruv; de Ruyter, Ko
The Effect of Multimodal Compositions in Social Media Brand Posts on Purchase Intentions
2022 Farace, Stefania; Villarroel Ordenes, Francisco Javier
| Titolo | Data di pubblicazione | Autore(i) | File |
|---|---|---|---|
| Brand Narratives in Social Media: Implications for Consumer Sharing | 2020 | Farace, Stefania; Villarroel Ordenes, Francisco Javier; Grewal, Dhruv; De Ruyter, Ko | |
| The Effect of Image Content and Text Similarity on Brand Narratives Sharing | 2020 | Farace, Stefania; Villarroel Ordenes, Francisco Javier; Grewal, Dhruv; De Ruyter, Ko | |
| Implications of Service Provider Flexibility on Attitudinal Loyalty | 2022 | Villarroel Ordenes, Francisco Javier; Farace, Stefania; Humberset Holmøy, Nadine | |
| Striking Visual Salience in Social Media Brand Posts: Implications for Consumer Sharing | 2022 | Farace, Stefania; Villarroel Ordenes, Francisco Javier; Grewal, Dhruv; de Ruyter, Ko | |
| The Effect of Multimodal Compositions in Social Media Brand Posts on Purchase Intentions | 2022 | Farace, Stefania; Villarroel Ordenes, Francisco Javier |
Mostrati risultati da 1 a 5 di 5
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